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For College Students

    Credentials

    Adv. General Mgmt.
    Program from IMT

    Recommended 8-10 hrs/week

    -- Months

    Hiring Partners

    300+

    Start date

    Coming Soon

    Starting at Rs.3,403 p.m.

    EMI Options

    Program Overview

    Key Highlights

    Certification from IMT Ghaziabad
    Certification from IMT Ghaziabad
    Associate Alumni Status from IMT Ghaziabad
    Associate Alumni Status from IMT Ghaziabad
    1:1 Mentoring Sessions from Industry Experts
    1:1 Mentoring Sessions from Industry Experts
    10 Industrial Case Studies
    10 Industrial Case Studies
    Career Assistance
    Career Assistance
    1:1 Sessions with Placement Support
    1:1 Sessions with Placement Support
    Earn credits for a Global MBA Degree with Top B-Schools from UK & Australia
    Earn credits for a Global MBA Degree with Top B-Schools from UK & Australia
    Student Support is available 24*7 all days for non-academic queries You can write to us via studentsupport@upgrad.com Or for urgent queries, use the "Talk to Us" option on the Learn platform.
    Student Support is available 24*7 all days for non-academic queries You can write to us via studentsupport@upgrad.com Or for urgent queries, use the "Talk to Us" option on the Learn platform.

    We are delighted to have partnered with upGrad to offer our Advanced General Management Program. The program will be delivered on a new technology platform to create a superior learning experience for participants who want to be on the cutting edge of the management. With this program, IMTG seeks to develop the next generation of leaders.
    - Director, IMT Ghaziabad

    Syllabus

    Best-in-class content by leading faculty and industry leaders in the form of videos, cases and projects.

    Download Syllabus

    Top Subjects you will learn

    Business Growth Strategies, Marketing Strategies, Leadershipview more

    Job Opportunities

    Leadership Roles in Business Development and Sales, Marketinview more

    Who Is This Program For?

    Sales and Marketing Executives, Managers and Entrepreneurs lview more

    Minimum Eligibility

    50% in Bachelor’s degree issued by any university under UGC<view more

    Certification

    Advanced General Management Program from IMT Ghaziabad
    Become part of the 10,000+ community of management leaders with Associate Alumni Status from IMT Ghaziabad
    Advanced General Management Program from IMT Ghaziabad
    Click to zoom
    • Get certified from one of India's top B-schools.
    • Join 10,000+ strong IMT Alumni Network.
    • Gain industry relevant skills & advance your career.

    Explore our Learning Platform

    Learn on an AI-powered & personalised platform with best-in-class content, live sessions & mentoring from leading industry experts.
    Explore our Learning Platform

    Discover Alumni similar to your profile

    Find upGrad alumni profiles and know more about their career path, specialisation and more!

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    Why should you enrol for the Advanced General Management from IMT Ghaziabad?

    • IMT Ghaziabad is among the top 40 colleges of the country under NIRF ranking 2023. The university has been ranked 13th overall and 5th in Private in Business Today B School ranking 2023.

    • Opportunity to move to an MBA program(Deakin University/Liverpool Business School) post completion of the certificate program.

    Why should you enrol for the Advanced General Management from IMT Ghaziabad?

    Instructors

    Learn from India’s leading industry professionals and IMT Ghaziabad faculty

    Syllabus

    Best-in-class content by leading faculty and industry leaders in the form of videos, cases and projects, assignments and live sessions

    Download Brochure
    11
    Months
    320+
    Hours of Learning
    60+
    Live Sessions
    10
    Industrial Case Studies

    Marketing Management

    4 Weeks
    1 Assignment/Project
    • Marketing Strategy
    • Consumer Behaviour
    • Marketing Channels

    Business Communication

    4 Weeks
    1 Assignment/Project
    • Effective Communication
    • Building a Personal Brand

    Decision Sciences

    4 Weeks
    1 Assignment/Project
    • Business Analytics Fundamentals
    • Hypothesis Testing
    • Regression Analysis

    Accounting and Finance

    4 Weeks
    1 Assignment/Project
    • Accounting Fundamentals - I
    • Accounting Fundamentals - II
    • Project Evaluation
    • New Heritage Doll Company Simulation

    Business Economics

    4 Weeks
    1 Assignment/Project
    • Micro Economics
    • Macro Economics

    Sales and Distribution

    4 Weeks
    1 Assignment/Project
    • Fundamentals of Sales
    • Territory Management
    • Channel Management
    • Team and Customer Management

    OB, HR Legal

    4 Weeks
    1 Assignment/Project
    • Individual, Group & Organisational Behaviour
    • Human Resource Management
    • Business Law and Ethics

    Supply Chain Management

    4 Weeks
    1 Assignment/Project
    • Operations Management
    • Supply Chain Management

    Business Strategy

    4 Weeks
    1 Assignment/Project
    • Fundamentals of Strategy
    • Growth Strategy

    Elective Course (choose any one)

    4 Weeks
    1 Assignment/Project
    • Business Analytics Specialization
    • Leadership Strategy Specialization
    • Market Research Specialization
    • Accounting and Finance Specialization
    • Supply Chain Specialization
    • HR Specialization

    Leadership, Engagement and People Performance

    3 Modules
    1 Assignment/Project
    • What defines a leader?
    • Leading teams effectively
    • Leadership as a way of life

    Leading Change for Sustainable Futures

    3 Modules
    1 Assignment/Project
    • Change Management from an individual perspective
    • Change Management from an Organisational perspective
    • Reimagining Change

    Enterprise and Risk management

    2 Modules
    1 Assignment/Project
    • Understanding Risks in an organisation
    • Tackling Risks

    Digital Business Innovation

    3 Modules
    1 Assignment/Project
    • Digital Innovation
    • Digital Business Transformation
    • Digital Businesses

    Industry Projects

    Learn through real-life industry projects sponsored by top companies across industries

    The upGrad Advantage

    benefits

    Learning Support

    Learning Support
    Industry Mentors
    • Receive unparalleled guidance from industry mentors, teaching assistants and graders
    • Receive one-on-one feedback on submissions and personalised feedback on improvement
    Student Support
    • Student Support is available 24*7 all days for non-academic queries
    • You can write to us via studentsupport@upgrad.com Or for urgent queries, use the "Talk to Us" option on the Learn platform.
    benefits

    Doubt Resolution

    Doubt Resolution
    Q&A Forum
    • Timely doubt resolution by Industry experts and peers.
    • 100% Expert-verified responses to ensure quality learning
    Expert Feedback
    • Personalised expert feedback on assignments and projects.
    • Regular live sessions by experts to clarify concept related doubts.
    benefits

    Networking

    Networking
    upGrad BaseCamp
    • Fun-packed, informative and career building workshops Sessions by industry professionals and professors.
    • Group activities with your peers and alumni
    Industry Networking
    • Live sessions by experts on various industry topics
    • One-on-one discussions and feedback sessions with industry mentors

    Career Impact

    Admission Process

    There are 3 simple steps in the Admission Process which is detailed below:

    Program Fees

    ₹ NaN (No taxes applicable)*

    View Plans
    *Starting at Rs. 3,403/month. No cost EMI available
    The credit facility is provided by a third party credit facility provider and any arrangement with such third party is outside upGrad's purview.

    Disclaimer:

    *Includes career and placement services by upGrad

    Empowering learners of tomorrow

    Over 2,300 students have completed this course and started working at their dream job, whats stopping you?

    Student Reviews

    Start Referring

    Refer someone and Earn upto INR 50,000 Cashback/Vouchers, on every successful enrollment!

    Your friend also gets an instant scholarship/free course!

    Based on upGrad NPS response data obtained from ~1252 learners, between 2nd Oct'21 to 18th Oct'21 for upGrad courses*. The review was performed by Deloitte Touche Tohmatsu India LLP. upGrad is a platform to facilitate program delivery by educational institutions and is not a college or a university itself. *programs.upgrad.com/disclaimer_courselist

    Frequently Asked Questions

    Course Eligibility

    Who is this program for?

    This program is for Sales and Marketing Executives, Managers and Entrepreneurs looking for an in-depth understanding of management and leadership, IT Professionals looking to switch industry.

    Is there a minimum qualification for this program?

    50% in Bachelor’s degree  issued by any university under UGC

    Exceptions:

    • Candidates with <50% in graduation but >50% in Master's will be eligible 
    • Candidates with <50% in graduation but >50% in PG Diploma will be eligible
    • Candidates who are fully qualified CA/CS/ICWA and have also done graduation will be eligible even if they have <50% in graduation

    What is the admission process?

    The admissions process is completely online. Following are the key steps in the application process:

     

    • Step 1 - Complete Application: Fill the application form available online at upGrad.com
    • Step 2 - Block your seat: Block your seat by paying the block amount
    • Step 3 - Complete the Payment: Based on your previous educational performance, you may be required to take an enrolment test.

    Course Curriculum

    What kind of certification will I get after completion of this course?

    Post this program, you will get an industry relevant and recognised Advanced General Management Program from IMT Ghaziabad in association with upGrad. 

    How much time do I need to spend to achieve success in the program?

    You will need to spend 8-10 hours per week to get optimum results and learning.

     

    Overall, this program will have 100 hours of video content (~ 2.5 hours per week) broken down into small easy-to-complete segments that you can watch on the go-across devices. The remaining hours of engagement will be a mix of industry projects, live instructor sessions, mentoring sessions. 

    Can I do the Advanced General Management Program from my city?

    You can learn this program from any city in India and abroad.

    How do I know that this program’s curriculum is the best?

    The curriculum is not made only by the academicians but also by industry experts, which makes it extremely relevant to working professionals. Along with it, our Support Services, Career Assistance, and Live Sessions make it a classroom experience, which no one else in the market can offer.

    How would these real-industry projects help me?

    Our programs have a strong experiential component that will prepare you to apply your learning in the job. Learn - Experience - Apply. Cases and industry projects will help you to experience real-life challenges in Management. These will enable you to step into the shoes of leading managers at companies and put to use the theoretical learning in an experiential manner. Post this program, these will serve as a portfolio of projects you can illustrate to your potential employers.

    How is this program better than other diploma programs?

    The program has been made in collaboration with faculty from India’s top-ranked MBA college and industry leaders from India’s leading corporates. This ensures that the curriculum is not only updated with the latest academic developments but is also absolutely job relevant. The program familiarises the student with different aspects of business, such as Sales and Marketing, Finance, Legal, HR, etc., which are important at the managerial level.

    What kind of offline networking events are conducted?

    Every quarter, offline networking events called upGrad BaseCamps are conducted in major cities of Delhi, Mumbai, Bangalore, etc. Alumni of all batches of the program are invited to these events, which help you make connections with your fellow participants, along with engagement in group projects, industry interaction and much more. Career Workshops for freshers and young professionals with F2F counseling will also be held at these BaseCamps.

    What kind of support does upGrad offer?

    • Student support is available 24*7, you can reach out to us via the learn portal.
    • Extensive academic support through the Discussion Forum, weekly TA-Sessions. Just like in a university, your batchmates will help you with any academic queries. This will happen via the Discussion Forum.
    • Other than your peers, you also have TAs (Teaching Associates) for any academic query. Your academic queries will be solved by the Faculty and TAs in 36-48 hours.

    Are the offline sessions and live sessions mandatory?

    No, these are not mandatory but are additional facilities that help in networking, career growth and practical learning.

    Payment

    How much do I pay to block my seat?

    You need to pay ₹15,000 to block your seat.

    Is there any deferral or refund policy for this Program?

    Refund Policy: (Programs without prep-session component)

    • Student must pay applicable caution money for the enrollment of the course. This will be adjustable against the total course fee payable by the student.
    • You can claim a refund for the amount paid towards the Program at any time, before the Program Start Date, by visiting www.upgrad.com and submitting your refund form via the "My Application" section under your profile. You can request your Admissions Counselor to help you in applying and withdrawing for a refund by sending them an email with reasons listed.
    • There shall be no refund applicable once the program has started. This is applicable even for those students who could not complete their payment, and could not be enrolled in the batch opted for. However, the student can avail pre-deferral as per the policy defined below for the same.
    • Once the student pays block amount, "any" refund shall be subject to deduction of ₹10,000 processing charges.
    • Student has to pay the full fee within 15 days of payment of caution money or cohort start date, whichever is earlier, otherwise, the admission letter will be rescinded and processing fee of ₹10,000 will be levied.
    • Refund shall be processed to an eligible student within 30 working days from the date of receipt of written application from him/her in this regard.

     

    Deferral Policy: (Post Program Commencement)

    • If a student is facing severe issues in dedicating time to the course, we provide the opportunity for the student to defer to another batch.
    • A student can request for deferral only once and to either of the scheduled cohorts to start in the next 1 year to either of the next two consecutive cohorts from the start date of the initial batch in which the student was originally enrolled for.
    • The student will be required to pay a deferral fees of 10% of the total course amount fee + Taxes if any along with the differential program fees between the two cohorts.
    • The deferral request will be approved once the deferral fee is paid.
    • Till this is completed, the student will be assumed to be continuing in the same cohort.
    • The student has 7 days (including holidays and weekends) from the date of deferral request to make the payment of the deferral fee post which the deferral request will expire, and the student will continue as part of the current cohort.
    • If the student completes the deferral payment, the student's login will be disabled, the student will leave the deferred cohort and the student will start learning on the new cohort from the point of the last assignment that was graded in the deferred cohort. All grades and progress until that point will be carried forward as it is to the new cohort. For clarification, the grades of the graded assignments will be carried forward, whether or not the student had submitted these grading during the initial stage.
    • The deferral can only be requested during the batch for which the student has enrolled is ongoing. Once the batch has completed, deferral requests shall not be entertained. For clarification, the batch completion here shall mean the "last grace deadline" as communicated by upGrad.

     

    Deferral Policy: (Pre Program Commencement)

    • If a student, due to unavoidable circumstances, is unable to commence with the cohort and requests for a deferral before the cohort starts, we provide the opportunity for the student to defer to another cohort.
    • To do so, the student will be required to pay 50% of the total Program fee amount (inclusive of taxes) before the deferral can be approved. Till this is completed, the student will be assumed to be continuing in the same cohort.
    • A student can request for deferral to any of the cohorts starting in the next 3 months from the start date of the initial batch in which the student was originally enrolled. For the first deferral request, subject to the point no. 2 of the Pre-Program Deferral Policy, no additional charges shall be levied.
    • If a student wants to defer his enrolment a second time, such student will have to make an additional payment of Rs.10,000 as Deferral fee, and this amount shall be non-refundable under any circumstances. Once this payment is done, students will be eligible to defer to any of the cohorts starting in the next 3 months from the current cohort.
    • The student has time till the current cohort launch date to make the payment of the balance 50% Program fee, post which the deferral request will expire. Once the deferral window expires and if such a student wants to withdraw his or her enrolment from the said Program, the refund policy will be applicable.
    • The student shall be liable to pay the differential Program fees between the two cohorts if any.

    No Cost Credit Card EMI FAQ's

    0% EMI with Finance partners /Credit card option availability will vary program wise.

    1. Which banks allow using 0% Credit card EMI or Credit card EMI?
    No cost EMI is available on credit cards from all major banks (American Express, Bank of Baroda, HDFC Bank, ICICI Bank, IndusInd Bank, Kotak Mahindra Bank, RBL Bank, Standard Chartered, Axis Bank, Yes Bank, State Bank of India, CITIBANK and HSBC).

    2. Is there any minimum transaction limit ?
    Yes. 50000 is the minimum.

    3. Standard Chartered Bank offers 18 or 24 months No Cost EMI ?
    No. ONLY 12 months is available irrespective of the Program enrolled.

    4. Will I have to pay any extra amount for EMI transaction?
    If you are availing 0% credit card EMI, upGrad will not charge any processing fees or down payment for these transactions. Your bank may levy GST or other taxes on the interest component of the EMI.

    5. Are there any fees or down payment?
    Certain banks charge nominal processing fees between INR 99 - 500 on 0% Credit Card EMI transaction. If charged, will be billed in the first repayment installment.

    6. Can I use my International credit card for 0% credit EMI or Credit Card EMI?
    Only the Indian bank credit cards can be used. But you can pay the amount using the Credit card option in one shot / part payments, and later you can convert into EMI from your respective bank. The tenures and interest charged will depend on your bank. upGrad will not charge any processing fees or down payment for these transactions, this will be purely between you and your bank.

    7. Are there any charges in case I opt for cancellation/refund from the course after paying balance with no cost EMI ?
    Yes, there will be additional charges to the extent of interest paid by the upGrad to the bank, you will be refunded only Principal amount, i.e. the amount actually deducted/blocked from your card. This deduction will be in addition to the amount mentioned in the refund policy shared with your offer letter.

    8. Can I Pay Using Multiple Credit Cards ?
    Multiple cards can be used to complete the payments using Part payment option make sure to inform the learner, minimum transaction is INR 50000 to opt for 0% CC EMI E.g. Amount to be paid: 150000. I can pay using 2 Credit cards. Yes, Example :
    HDFC Card – Part payment – INR 100000
    ICICI Card – Part payment – INR 50000

    9. How can I opt for Credit card EMI if my bank is not listed in the 0% Credit card EMI or Credit card EMI?
    You can pay the amount using the Credit card option in one shot / part payments, and later you can convert into EMI from your respective bank. The tenures and interest charged will depend on your bank. upGrad will not charge any processing fees or down payment for these transactions.

    10. Why is the entire amount blocked on my credit card?
    Initially your bank will block the entire amount from your available purchase limit and from your next billing cycle, you will be charged the EMI amount. As you start paying your EMI, your credit limit will be released accordingly. For example, if you have made a payment of ₹100000 on 6-months EMI and your credit limit is ₹200,000 then initially your bank will block your credit limit by ₹100000. After payment of your first month EMI of Rs.15000, the blocked amount will come down to ₹85000.

    11. Why is interest getting charged on No Cost EMI?
    Your bank will charge you interest. However, this interest charge has been provided to you as an upfront discount at the time of your payment, effectively giving you the benefit of a No cost EMI. The total amount paid during the entire EMI tenure to the bank will be equal to the amount to be paid to upGrad.

    Eg. Amount payable to upGrad: INR 405000
    Let's say Amount deducted at the time of transaction: INR 379850 (Principal amount) Bank charges interest of 12-15% per annum on INR 379850
    [Note: Interest factor is reducing rate and not Flat rate]
    EMI AMOUNT = INR 33750 x 12 = INR 405000
    Effectively, you have taken loan on 379,850 instead of 405,000

    upGrad Learner Support

    For Indian Nationals
    For Foreign Nationals
    We are available 24*7

    Disclaimer

    upGrad does not grant credit; credits are granted, accepted or transferred at the sole discretion of an educational institution. We advise you to enquire further regarding the suitability of this program for your academic and professional requirements before enrolling. upGrad does not make any representations regarding the recognition or equivalence of the credits or credentials awarded, unless otherwise expressly stated.